Privacy policy
1) Introduction and contact details of the controller
1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about how we handle your personal data when you use our website. Personal data is any data that can be used to personally identify you.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is SamyJu Kaffeerösterei GmbH & Co. KG, Am Dyckhof 1, 40667 Meerbusch, Germany, Phone: +49 2132 5813572, Email: s.issa@samyju-coffee.com. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
2) Data collection when visiting our website
2.1 When you use our website for informational purposes only, i.e. if you do not register or otherwise submit information to us, we only collect data that your browser transmits to the page server (so-called "server log files"). When you access our website, we collect the following data that is technically necessary for us to display the website to you:
- Our visited website
- Date and time at the moment of access
- Amount of data sent in bytes
- Source/reference from which you reached the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymised form)
Processing takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not shared or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the string "https://" and the lock symbol in your browser bar.
3) Hosting & content delivery network
3.1 Shopify
For hosting our website and displaying the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")
Data is also transmitted to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.
3.2 Cloudflare
We use a content delivery network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA
This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. Processing takes place to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
4) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after the browser is closed (so-called "session cookies"), while others remain on your device for longer and enable page settings to be saved (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.
If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent granted, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and in a customer-friendly and effective design of the site visit.
You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be limited.
5) Contact
5.1 Shopify Inbox
This website uses the live chat system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
The processing of personal data transmitted via chat is carried out either in accordance with Art. 6 para. 1 lit. b GDPR, because it is necessary for the initiation or performance of a contract, or in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the effective support of our site visitors.
The data transmitted by you will be deleted once the matter in question has been conclusively clarified, subject to any statutory retention periods to the contrary.
In addition, for the purpose of creating pseudonymised usage profiles, further information may be collected and evaluated using cookies, but this does not serve to personally identify you and is not merged with other data sets. If this information has a personal reference, processing takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behaviour for optimisation purposes.
The setting of cookies can be prevented by corresponding browser settings. However, the functionality of our website may be limited in this case.
You can object to the collection and storage of data for the purpose of creating a pseudonymised usage profile at any time with effect for the future.
Data is also transmitted to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.
5.2 Trusted Shops
For review reminders, we use the services of the following provider: Trusted Shops AG, Subbelrather Str. 15c, 50823 Cologne, Germany
Exclusively on the basis of your express consent in accordance with Art. 6 para. 1 lit. a GDPR, we transmit your email address and, if applicable, further customer data to the provider so that they can contact you with a review reminder by email.
You can revoke your consent at any time with effect for the future vis-à-vis us or the provider.
We are jointly responsible with the provider for the processing described above in accordance with Art. 26 GDPR. The agreement on joint responsibility can be viewed here: https://help.etrusted.com/hc/de/articles/4402587369105-Vertrag-%C3%BCber-die-gemeinsame-Verantwortlichkeit-nach-DSGVO
5.3 When you contact us (e.g. via contact form or email), personal data is processed – exclusively for the purpose of handling and responding to your enquiry and only to the extent necessary for this purpose.
The legal basis for processing this data is our legitimate interest in responding to your enquiry in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, an additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted if the circumstances indicate that the matter has been conclusively clarified and provided that no statutory retention obligations prevent this.
6) Data processing when opening a customer account
In accordance with Art. 6 para. 1 lit. b GDPR, personal data continues to be collected and processed to the extent necessary if you provide it to us when opening a customer account. The data required to open an account can be found in the input mask of the corresponding form on our website.
You can delete your customer account at any time by sending a message to the above address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded via this account have been fully processed, no statutory retention periods oppose this, and we have no legitimate interest in continued storage.
7) Use of customer data for direct marketing
7.1 Subscription to our email newsletter
If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used to address you personally. For the newsletter dispatch, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by activating a verification link sent to the email address provided.
By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us during registration for the newsletter is used strictly for the intended purpose.
You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named above. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use the data beyond this, which is permitted by law and about which we inform you in this statement.
7.2 MailChimp
Our email newsletters are sent via this provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA
On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when registering for the newsletter to this provider in accordance with Art. 6 para. 1 lit. f GDPR so that they can handle the newsletter dispatch on our behalf.
Subject to your express consent in accordance with Art. 6 para. 1 lit. a GDPR, the provider also carries out a statistical success evaluation of newsletter campaigns using web beacons or counting pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but is not merged with other data.
You can revoke your consent to newsletter tracking at any time with effect for the future.
We have concluded a data processing agreement with the provider that protects the data of our site visitors and prohibits disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
8) Data processing for order handling
8.1 Insofar as this is necessary for the processing of the contract for delivery and payment purposes, the personal data collected by us is passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.
If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data transmitted by you when ordering in order to personally inform you within the scope of our statutory information obligations in accordance with Art. 6 para. 1 lit. c GDPR. Your contact data will be used strictly for the purpose of communications about updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.
For the processing of your order, we also work with the following service provider(s) who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
8.2 Disclosure of personal data to shipping service providers
- Deutsche Post
As a transport service provider, we use the following provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany
We pass on your email address and/or telephone number in accordance with Art. 6 para. 1 lit. a GDPR prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification to the provider, provided that you have given your express consent during the ordering process. Otherwise, we only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Art. 6 para. 1 lit. b GDPR. The disclosure is only made to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.
Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- DHL
As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany
We pass on your email address and/or telephone number in accordance with Art. 6 para. 1 lit. a GDPR prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification to the provider, provided that you have given your express consent during the ordering process. Otherwise, we only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Art. 6 para. 1 lit. b GDPR. The disclosure is only made to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.
Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- DHL Express
As a transport service provider, we use the following provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany
We pass on your email address and/or telephone number in accordance with Art. 6 para. 1 lit. a GDPR prior to the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification to the provider, provided that you have given your express consent during the ordering process. Otherwise, we only pass on the name of the recipient and the delivery address to the provider for the purpose of delivery in accordance with Art. 6 para. 1 lit. b GDPR. The disclosure is only made to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.
Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
8.3 Use of payment service providers (payment services)
- Klarna
One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden
If you select a payment method from the provider for which you pay in advance (e.g. credit card payment), the payment data provided by you during the ordering process (including name, address, bank and card details, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data is only passed on for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
If you select a payment method for which the provider pays in advance (e.g. invoice or instalment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, town, date of birth, email address, telephone number, data on an alternative means of payment if applicable).
To safeguard our legitimate interest in determining the solvency of our customers, we forward this data to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data you provide and further data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
In addition to provider-internal criteria, identity and credit information from the following credit agencies may also be included in the decision as part of the application check in accordance with Art. 6 para. 1 lit. f GDPR:
https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies
The credit information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit information, they are based on a scientifically recognised mathematical-statistical procedure. Address data is included in the calculation of the score values, among other things, but not exclusively.
You can object to this processing of your data at any time by sending a message to us or the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal
One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method from the provider for which you pay in advance, the payment data provided by you during the ordering process (including name, address, bank and card details, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. In this case, your data is only passed on for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
If you select a payment method for which we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, town, date of birth, email address, telephone number, data on an alternative means of payment if applicable).
In such cases, to safeguard our legitimate interest in determining your solvency, we forward this data to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. Based on the personal data you provide and further data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment method you have selected can be granted with regard to payment and/or default risks.
The credit information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit information, they are based on a scientifically recognised mathematical-statistical procedure. Address data is included in the calculation of the score values, among other things, but not exclusively.
You can object to this processing of your data at any time by sending a message to us or the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal Checkout
This website uses PayPal Checkout, an online payment system from PayPal consisting of PayPal's own payment methods and local payment methods from third-party providers.
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – "Pay Later" via PayPal, we pass on your payment data as part of payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The disclosure is made in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – "Pay Later" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit information, they are based on a scientifically recognised mathematical-statistical procedure. Address data is included in the calculation of the score values, among other things, but not exclusively. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
If available and selecting the PayPal payment method "Purchase on invoice", your payment data will first be transmitted to PayPal to prepare the payment, after which PayPal forwards it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") to carry out the payment. The legal basis is Art. 6 para. 1 lit. b GDPR. In this case, RatePay carries out an identity and credit check in its own name to determine solvency according to the principle already mentioned above, and passes on your payment data to credit agencies on the basis of the legitimate interest in determining solvency in accordance with Art. 6 para. 1 lit. f GDPR. A list of the credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/
When using the payment method of a local third-party provider, your payment data is first passed on to PayPal to prepare the payment in accordance with Art. 6 para. 1 lit. b GDPR. Depending on your selection of an available local payment method, PayPal then transmits your payment data to the corresponding provider to carry out the payment in accordance with Art. 6 para. 1 lit. b GDPR:
- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
For further data protection information, please refer to PayPal's privacy policy: https://www.paypal.com/de/legalhub/paypal/privacy-full
9) Web analysis services
Google Analytics 4
This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.
By default, Google Analytics 4 sets cookies when you visit the website, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits to exclude direct personal reference.
The information is transmitted to Google's servers and processed further there. Transmissions to Google LLC based in the USA are also possible.
Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activity for us and provide other services associated with website and internet use. The IP address transmitted by your browser in the context of Google Analytics and shortened is not merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.
All processing described above, in particular the setting of cookies on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "cookie consent tool" provided on the website.
We have concluded a data processing agreement with Google that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites
Demographic characteristics
Google Analytics 4 uses the special function "demographic characteristics" and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analysing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months.
Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have activated personalised ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyse your usage behaviour across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the "Personalised advertising" function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de
UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in to various devices with this account, your activities, including conversions, can be analysed across devices.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
10) Retargeting/remarketing and conversion tracking
10.1 Meta Pixel with advanced data matching
Within our online offering, we use the "Meta Pixel" service from the following provider in advanced data matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")
If a user clicks on an advertisement we have placed on Facebook or Instagram, the URL of our linked page is extended by a parameter using "Meta Pixel". This URL parameter is then entered into the user's browser after redirection by a cookie that our linked page itself sets. In addition, this cookie records specific customer data such as the email address that we collect on our website linked to the Facebook or Instagram ad during processes such as purchases, account logins or registrations (advanced data matching). The cookie is then read and enables the transmission of the data including the specific customer data to Meta.
We use "Meta Pixel" with advanced data matching to make our advertisements (so-called "ads") on Facebook and/or Instagram more effective and to ensure that they correspond to the interests of the users or have certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited) that we transmit to Meta (so-called "Custom Audiences").
In addition, we analyse the effectiveness of our ads by tracking whether users were redirected to our website after clicking on an ad (conversion). Compared to the standard version of "Meta Pixel", the advanced data matching function helps us to better measure the effectiveness of our advertising campaigns by recording more attributed conversions.
All transmitted data is stored and processed by Meta, so that assignment to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta's data usage policy (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place ads on and off Facebook.
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.
We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, transmission to servers of Meta Platforms Inc. in the USA may also take place.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
10.2 Google Ads conversion tracking
This website uses the online advertising programme "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use the Google Ads offering to draw attention to our attractive offers on external websites with the help of advertising media (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We pursue the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.
The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies usually expire after 30 days and do not serve to personally identify you. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked via the websites of Google Ads customers. The information obtained with the help of the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who have clicked on their ad and were redirected to a page provided with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing triggered by Google Ads conversion tracking and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.
You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de
Please note that certain functions of this website may not be available or only to a limited extent if you have deactivated the use of cookies.
Google's data protection provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
11) Site functionalities
11.1 Google Maps
This website uses an online map service from the following provider: Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
Google Maps is a web service for displaying interactive maps in order to visually represent geographical information. By using this service, our location is displayed to you and any journey is facilitated.
As soon as the subpages in which the Google Maps map is embedded are accessed, information about your use of our website (such as your IP address) is transmitted to Google's servers and stored there; this may also result in transmission to the servers of Google LLC. in the USA. This occurs regardless of whether Google provides a user account via which you are logged in or whether a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not want your profile to be associated with Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them.
The collection, storage and evaluation take place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Google's legitimate interest in displaying personalised advertising, market research and/or needs-based design of Google websites. You have a right to object to the creation of these usage profiles, whereby you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google in the context of using Google Maps, it is also possible to completely deactivate the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.
To the extent legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above for raising an objection.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
Further information on Google's data protection provisions can be found here: https://business.safety.google/intl/de/privacy/
11.2 FontAwesome
This site uses so-called web fonts from the following provider for the uniform display of fonts: Fonticons, Inc., 710 Blackhorn Dr, Carl Junction, 64834, MO, USA
When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly and establishes a direct connection to the provider's servers. In doing so, certain browser information, including your IP address, is transmitted to the provider.
The processing of personal data in connection with establishing contact with the provider of the fonts will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.
For the transmission of data to the USA, the provider invokes standard contractual clauses of the European Commission, which are intended to ensure compliance with the European data protection level.
11.3 Google Web Fonts
This site uses so-called web fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly and establishes a direct connection to the provider's servers. In doing so, certain browser information, including your IP address, is transmitted to the provider.
Data may also be transmitted to: Google LLC, USA
The processing of personal data in connection with establishing contact with the provider of the fonts will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service via the "cookie consent tool" provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
Further information on Google's data protection provisions can be found here: https://business.safety.google/intl/de/privacy/
11.4 - Google reCAPTCHA
On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data may also be transmitted to: Google LLC, USA.
For the visual design of the Captcha window, the provider uses "Google Fonts", i.e. fonts loaded from the Internet by Google. Further information beyond that already transmitted to Google via the functionality of ReCaptcha is not processed.
The service checks whether an entry is made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks and similar automated malicious access. In order to ensure that an action is carried out by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type used, and the date and duration of the visit, and transmits these for evaluation to the provider's servers. Cookies may be used in this context, i.e. small text files that are stored in the browser of the end device.
Insofar as the processing described above takes place on the basis of cookies, these are only set if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.
If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual self-responsibility on the internet and in avoiding abuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.
We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
11.5 Google Customer Reviews (formerly Google Certified Shops Programme)
We work with Google as part of the "Google Customer Reviews" programme. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This programme gives us the opportunity to obtain customer reviews from users of our website. In this process, after making a purchase on our website, you will be asked whether you would like to participate in an email survey from Google.
If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate the purchase experience on our website. The rating you submit is then combined with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. In addition, your rating is used for Google Seller Ratings. In the context of the use of Google Customer Reviews, personal data may also be transmitted to the servers of Google LLC. in the USA.
You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Google.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level on the basis of an adequacy decision of the European Commission.
Further information on Google's data protection provisions can be found here: https://business.safety.google/intl/de/privacy/
11.6 Shopsync for Shopify
This website uses the Shopify app "Shopsync" from ShopSync LLC, PO Box 252, Jefferson City, TN 37760, USA.
ShopSync is used to synchronise the newsletter service "Mailchimp" with our Shopify account so that, on the one hand, updates in email lists from Mailchimp (such as an opt-out by a newsletter recipient) are automatically also stored on Shopify and, on the other hand, new contact data generated via contract conclusions on Shopify are automatically transferred to the email lists of Mailchimp.
In the first case, data processing takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the effective and cross-system maintenance of the files of advertising addressees and the efficient observance of legally significant status changes.
In the second case, first and last name, address and email address together with transaction-related information (purchase amount, time and date of purchase) are transferred by ShopSync to Mailchimp exclusively on the basis of the user's express consent in accordance with Art. 6 para. 1 lit. a GDPR after a contract is concluded on Shopify for inclusion in the Mailchimp list.
Data transferred in this way is not stored or retained by ShopSync after synchronisation. All information synchronised between Shopify and Mailchimp is transmitted via SSL technology (Secure Socket Layer), and all transmitted information remains encrypted during the synchronisation process.
The synchronisation process requires the transfer of information via a secure connection to servers hosted by Amazon Web Services in the USA.
Further data protection information on ShopSync can be found here: https://www.shop-sync.com/privacy-policy
12) Tools and other
12.1 - Lexware Office
For the handling of accounting, we use the service of the cloud-based accounting software of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany
The provider processes incoming and outgoing invoices as well as, if applicable, the bank movements of our company in order to automatically record invoices, match them to the transactions and use this to create financial accounting in a semi-automated process.
If personal data is also processed in this context, the processing takes place on the basis of our legitimate interest in the efficient organisation and documentation of our business transactions in accordance with Art. 6 para. 1 lit. f GDPR.
12.2 Cookie Consent Tool
This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "cookie consent tool" is displayed to users when the site is accessed in the form of an interactive user interface on which consent to certain cookies and/or cookie-based applications can be given by ticking a box. By using the tool, all cookies/services requiring consent are only loaded if the respective user gives consent by ticking a box. This ensures that such cookies are only set on the respective user's device in the event of consent being given.
The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this context.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our internet presence.
A further legal basis for processing is Art. 6 para. 1 lit. c GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorised disclosure to third parties.
Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.
13) Rights of the data subject
13.1 The applicable data protection law grants you the following rights of the data subject (rights of information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the cited legal basis for the respective conditions for exercising these rights:
- Right of access in accordance with Art. 15 GDPR;
- Right to rectification in accordance with Art. 16 GDPR;
- Right to erasure in accordance with Art. 17 GDPR;
- Right to restriction of processing in accordance with Art. 18 GDPR;
- Right to notification in accordance with Art. 19 GDPR;
- Right to data portability in accordance with Art. 20 GDPR;
- Right to revoke granted consents in accordance with Art. 7 para. 3 GDPR;
- Right to lodge a complaint in accordance with Art. 77 GDPR.
13.2 RIGHT TO OBJECT
IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. FURTHER PROCESSING REMAINS RESERVED, HOWEVER, IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) Duration of storage of personal data
The duration of the storage of personal data is measured on the basis of the respective legal basis, the processing purpose and – if applicable – additionally on the basis of the respective statutory retention period (e.g. commercial and tax retention periods).
When processing personal data on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned will be stored until you revoke your consent.
If statutory retention periods exist for data processed in the context of legal or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data will be routinely deleted after the retention periods have expired, provided that it is no longer required for the performance or initiation of a contract and/or we have no legitimate interest in continued storage.
When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object in accordance with Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
When processing personal data for the purpose of direct marketing on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you exercise your right to object in accordance with Art. 21 para. 2 GDPR.
Otherwise, unless otherwise stated in the other information in this statement on specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.
